Digital marketing is the process of reaching new and existing customers through online tools such as social media, websites, search engine optimization, and more! It is a blanket word for the many sub-categories of internet marketing listed above. Why should I care? In the past year, have you come across a single
We all want a huge following and high engagement rate. so- How do you go about achieving it? First, you need to determine WHO you are trying to reach. Is your audience millennial women with a high income living downtown and interested in fashion, or is it Gen-X men living in
Build it and they will come…maybe! When it comes to websites, just because you have one- doesn’t mean it’s being seen or even doing what you need it to. How frustrating right? So what’s a business owner to do, when they’re trying to get seen online? These days we’re trained to Google first!