It’s been said that “you can’t manage what you can’t measure.” Although it’s not clear who originally coined that phrase or even the exact wording – the essence of it rings true. Conversely, another version of the same idea was articulated by Lewis Carroll in...
Hello, 2023! It’s a new year and that means a fresh start, new goals and renewed drive. At Country Fried Creative, we’re starting this year taking a fresh look at our digital marketing road map. Together we’ll be walking you through how to get the most out of your...
Do you know how to calculate marketing ROI? Simply stated, Return on Investment (ROI) is a way to ensure that an investment makes good financial sense. Understanding and measuring the impact of your marketing efforts is crucial. By calculating marketing ROI, you can...
Do you know the difference between a marketing plan and a marketing campaign? I think it’s safe to say that most businesses and non-profit organizations want to expand the reach of their organization. Whether it’s increasing your brand awareness, generating new leads,...
As essential purpose of marketing is creating market awareness of your product, service, brand, or organization. The market is your target audience – customers, clients, donors, volunteers, or whomever you’re trying to reach. Check out this blog article which...
