A marketing plan is a strategic document that outlines the actions you will take to promote your products or services to achieve your marketing objectives. It should include a detailed analysis of your target market, competition, and marketing mix (product, price,...
Let me guess. You’re a local business-to-business (B2B) company that gets new clients from referrals. You believe that you get enough clients from referrals and don’t think you need marketing. You think marketing is a waste of money. You’re wrong, and I’m going to...
It’s been said that “you can’t manage what you can’t measure.” Although it’s not clear who originally coined that phrase or even the exact wording – the essence of it rings true. Conversely, another version of the same idea was articulated by Lewis Carroll in...
Hello, 2023! It’s a new year and that means a fresh start, new goals and renewed drive. At Country Fried Creative, we’re starting this year taking a fresh look at our digital marketing road map. Together we’ll be walking you through how to get the most out of your...
Do you know how to calculate marketing ROI? Simply stated, Return on Investment (ROI) is a way to ensure that an investment makes good financial sense. Understanding and measuring the impact of your marketing efforts is crucial. By calculating marketing ROI, you can...
