(Originally published here.) Learn what CTR is, how to measure it, common reasons for low CTR, and the right steps to get your campaigns back on track and running at peak performance. As a former runner — though admittedly not as fast now as I once was — I know the...
We need better marketing. You may be thinking, “I’m sick of ads, Joe. Why do I want more marketing?” Well, I said “better” marketing, not more marketing. Marketing helps people find things. Are you a start-up business trying to land new clients? Are you a consumer...
Getting your business noticed on social media nowadays can be a difficult task. How can you stand out from the crowd, when the crowd is massive and ever-changing? Social media has become an indispensable tool for businesses and individuals alike. With billions of...
Many small business owners love Canva. It’s user-friendly, accessible, and allows businesses to create visuals quickly and affordably. As a design and marketing agency, we also use Canva for social media graphics, creating templates for clients, and client...
Have you ever taken the time to send a message to a business about a question or concern you had, to find that they just left you on ‘Read’? Without even trying, they have just alienated a potential customer causing them to lose their credibility and trust...
