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How to Build, Manage, and Measure a Sales Funnel

February 15, 2023 | From Joe, Marketing Strategy

A sales funnel is a way for a business to describe the process by which people become customers. It is often called the customer journey.

Do you have a marketing plan?

February 6, 2023 | Marketing Strategy

A marketing plan is a strategic document that outlines the actions you will take to promote your products or services to achieve your marketing objectives

Don’t think you need marketing? You’re wrong, here’s why.

January 20, 2023 | From Joe, Marketing Strategy

Let me guess. You’re a local business-to-business (B2B) company that gets new clients from referrals. You ...

What Are Analytics and Why Do They Matter?

January 11, 2023 | Analytics, Digital Marketing, From Joe, Marketing Strategy, Web Design

It’s been said that “you can’t manage what you can’t measure.” Although it’s not clear who originally coined that ...

3 Keys to Effective Branding and Logo Design

January 3, 2023 | Branding, Digital Marketing, Marketing Strategy

Hello, 2023! It’s a new year and that means a fresh start, new goals and renewed drive. At Country Fried Creative, ...

How to Calculate Marketing ROI

December 13, 2022 | Analytics, Marketing Strategy

Do you know how to calculate marketing ROI? Simply stated, Return on Investment (ROI) is a way to ensure that an ...

The Difference Between a Marketing Plan and Marketing Campaign

November 28, 2022 | Digital Marketing, Marketing Strategy

Do you know the difference between a marketing plan and a marketing campaign? I think it’s safe to say that most businesses and non-profit organizations want to expand the reach of their organization.