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Do you have a marketing plan?
A marketing plan is a strategic document that outlines the actions you will take to promote your products or services to achieve your marketing objectives
Don’t think you need marketing? You’re wrong, here’s why.
Let me guess. You’re a local business-to-business (B2B) company that gets new clients from referrals. You ...
What Are Analytics and Why Do They Matter?
It’s been said that “you can’t manage what you can’t measure.” Although it’s not clear who originally coined that ...
3 Keys to Effective Branding and Logo Design
Hello, 2023! It’s a new year and that means a fresh start, new goals and renewed drive. At Country Fried Creative, ...
How to Calculate Marketing ROI
Do you know how to calculate marketing ROI? Simply stated, Return on Investment (ROI) is a way to ensure that an ...
The Difference Between a Marketing Plan and Marketing Campaign
Do you know the difference between a marketing plan and a marketing campaign? I think it’s safe to say that most businesses and non-profit organizations want to expand the reach of their organization.
Expanding the Reach of Your Business
As essential purpose of marketing is creating market awareness of your product, service, brand, or organization. ...
Writing for the Local Newspaper
As we look forward to our company’s 20th anniversary next year, it’s dawned on me that we have a lot of stories to ...
Protecting your online reputation with a secure domain and website
On October 12, 2022, I will have the pleasure of co-presenting a small business workshop about Cybersecurity for ...
How to Measure Value in Business
As I write this article in late summer 2022, we are experiencing record levels of inflation all across the ...
Naturally Found, or Lost in the Crowd?
The #1 mistake that most organizations make in regard to their online presence is building their website and then ...
Three Simple Ways to Improve Communications
As a society, we have more ways to communicate with each other than at any other time in history. Yet, I can’t ...
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