The #1 mistake that most organizations make in regard to their online presence is building their website and then assuming that their job is done without taking steps to make sure they are found on Google. In today’s market, you must be able to be found on all...
Run Digital Ads! Do you know how to run digital ads, or even why you need to? If not, we are here to help. Have you ever done some online “window shopping”, and then seen an ad for that product pop up on your next social media scroll? Seems a little scary...
The Goals of Marketing (And It’s Not Just Sales) As the owner of a marketing agency AND as a small business owner, I spend more time trying to clarify the difference between sales and marketing to my peers than any other business topic. There is a naive assumption...
Happy New Year! Yes, it is going to be a Happy New Year because the Georgia Bulldogs have won the 2022 CFP National Championship AND the Atlanta Braves won the 2021 World Series. Unfortunately, with the good comes the not-so-good. Many of the issues we’ve all been...
Hello Country Fried Friends, This is not the introduction I originally wrote for this newsletter. Something major happened in the world of digital marketing so we preempted our original content and write about what happened regarding Facebook. On Monday, October 4th,...
We recognize that most people got into business because they love what they do, and likely that didn’t include marketing strategy. For others, it’s simply a matter of time. They’re busy running the business and serving their clients that slowing down long enough to...